Maybe this headline should have said "Little Sister" rather than "Big Brother." MSN Sports is reporting that Texas Tech has a unique way of monitoring its players' social media accounts.

Kliff Kingsbury via youtube.com/techathletics
Kliff Kingsbury via youtube.com/techathletics
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Evidently, Coach Kliff Kingsbury revealed on a podcast that "fake accounts with cute girls" are created to monitor the players tweets.

MSN Sports broke the news after Kingsbury made the revelation on a podcast hosted by free agent linebacker A.J. Hawk. You can watch that interview on our sister station 1340 The Fan's website.

So is it right or is it wrong? Well, many of these players are attending school on a scholarship. I would certainly think there are certain restrictions to your activities when you're on someone else's dime. Then there's the fact that a football team is such a huge representative of a college. Add to that almost all of these players are on their own with almost no supervision for the first time in their lives.

I guess it's probably a good idea. Kingsbury was also quoted as saying that he thought most of the players already knew about it; they just can't turn down a follow request from a "cute girl."

I'm pretty mixed on the thing overall. It seems we're starting to see more and more of this monitoring of social media. Even if you are beholden to no one -- say you are self-employed -- the general public will put you on blast if you behave like a jackass on social media.

I guess in the end Texas Tech Football is once again just teaching its players about real life. Accounts will be monitored in the future by prospective employers, teams, and many others. They might as well get used to it now.

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